Regional Sales Manager (Domestic)
Reports To: Commercial Director
Location: Remote – U.S. Region-Based
Employment Type: Full-Time, Field-Based (50–60% travel)
Position Overview
The Regional Sales Manager is responsible for driving revenue growth within an assigned U.S. territory by developing new business, expanding key accounts, and managing channel partners.
This role combines hands-on business development with relationship management and strategic territory planning to ensure Hernon Manufacturing achieves its commercial objectives across adhesives, sealants, coatings, and dispensing equipment.
The Regional Sales Manager acts as the company’s field representative — maintaining close alignment with the Commercial Director and collaborating with the Sales Support team to ensure territory performance, accurate CRM reporting, and proactive customer communication.
Key Responsibilities
Territory Sales & Business Development
- Identify, pursue, and secure new business opportunities across target industries — Aerospace, Automotive, Electronics, etc
- Conduct regular face-to-face visits with industrial customers and distributors to identify needs, demonstrate solutions, and drive sales growth.
- Manage assigned territory pipeline through the CRM, ensuring leads, opportunities, and forecasts are current and accurate.
- Develop and execute territory growth plans aligned with company goals and annual revenue targets.
- Work collaboratively with the Sales Support team to ensure timely responses to RFQs, sample requests, and technical inquiries.
- Represent Hernon at trade shows, customer demos, and distributor events within the assigned region.
Channel & Customer Relationship Management
- Manage and develop distributor and channel relationships to expand Hernon’s reach and brand presence.
- Conduct quarterly business reviews (QBRs) with key distributors and strategic customers.
- Support the implementation of pricing strategies and ensure adherence to approved discount structures.
- Act as the liaison between customers and internal departments (Production, Technical Service, and Shipping) to ensure customer satisfaction and timely issue resolution.
- Monitor competitive trends and market conditions; communicate insights to the Commercial Director and Sales Support team.
Forecasting, Reporting & Collaboration
- Maintain accurate sales forecasts and opportunity tracking in the CRM, reporting territory performance on a regular cadence.
- Collaborate with the Sales Support team to ensure order accuracy, lead-time communication, and customer follow-up.
- Provide field-level feedback on market trends, customer needs, and product performance to inform strategic decisions.
- Participate in periodic sales meetings, both virtual and in-person at Hernon headquarters, contributing to territory updates and process improvement discussions.
Qualifications
- Bachelor’s degree in Business, Engineering, Marketing, or a related technical field (or equivalent experience).
- 3+ years of successful industrial sales experience; adhesives or chemical sales preferred.
- Demonstrated success in territory management and new business development.
- Strong mechanical aptitude and ability to learn technical products and applications.
- Proficiency with CRM tools and Microsoft Office Suite.
- Excellent written, verbal, and presentation skills.
- Willingness to travel 50–60% within the assigned territory.
- Valid driver’s license required.
Key Attributes
- Results-driven: consistently achieves growth targets through strategic planning and disciplined execution.
- Customer-focused: builds trust and long-term relationships with customers and distributors.
- Data-minded: leverages CRM insights to guide decisions and measure performance.
- Collaborative communicator: works seamlessly with Sales Support, Marketing, and Operations to ensure customer success.
- Adaptable: thrives in a fast-paced environment with changing priorities and new opportunities.
Physical Demands & Work Environment
- Frequent travel and customer site visits required.
- Regularly required to sit, drive, stand, and communicate effectively in industrial and office settings.
- Must be able to lift up to 25 lbs. occasionally.
- Work environment varies between office, manufacturing, and customer sites.
Note
This job description defines the general nature and level of work performed. It does not list all duties and may be adjusted as business needs evolve.
All interested and qualified candidates are encouraged to submit their resumes to:
hernonhr@hernon.com
Sales Support Coordinator
Location: Hernon HQ – 121 Tech Drive, Sanford, FL
Reports To: Sales Support Supervisor
Employment Type: Full-Time, On-Site (Hybrid Reception Role)
Position Overview
The Sales Support & Business Development Coordinator provides day-to-day commercial and administrative support for Hernon’s sales organization.
This hybrid position combines sales support, business development, and light office coordination functions to ensure smooth execution of customer-facing processes and early-stage prospecting efforts.
While the workspace is located at the front reception desk, reception tasks represent a small portion of the role. The majority of time is dedicated to supporting the sales support, pricing, and business development functions under the direction of the Sales Support Supervisor.
This individual acts as an internal resource for the sales team — ensuring data accuracy, timely RFQ responses, and professional engagement with customers and prospects.
Key Responsibilities
Sales Support & Administration (≈45%)
- Enter and maintain lead, contact, and account data in Zoho CRM, ensuring accuracy and completeness.
- Support outside sales representatives and the supervisor by preparing quotes, order forms, and pricing documentation.
- Respond to RFQs (Requests for Quotation), coordinating internal follow-up with production planning, engineering, or management to ensure timely responses.
- Assist with order entry, acknowledgments, and tracking, maintaining clear communication with customers and internal departments.
- Generate basic CRM reports at the request of the supervisor, highlighting trends or performance metrics.
- Uphold strong CRM and SAP data hygiene, ensuring lead and customer information is accurate, and manage customer-facing document storage within the appropriate CRM module.
Business Development (≈45%)
- Conduct outbound lead generation through phone, email, and online research, targeting new business within defined verticals.
- Qualify inbound and outbound leads within the CRM and route them to the appropriate sales manager or field representative.
- Identify new customer opportunities and assist in re-engagement campaigns for dormant or inactive accounts.
- Support marketing-led campaigns, including outbound call efforts, digital lead follow-up, and customer outreach initiatives.
- Maintain activity logs and opportunity data in Zoho CRM to ensure accurate report visibility for the supervisor and Commercial Director.
Reception & Office Coordination (≈10%)
- Greet occasional visitors and answer incoming calls in a professional, friendly manner; direct inquiries to the appropriate contact.
- Maintain a welcoming and professional front office environment, ensuring visitors and customers receive a positive first impression.
- Oversee the visitor sign-in system (tablet or paper), ensuring functionality and accurate recordkeeping.
- Periodically maintain conference rooms to ensure they remain clean, organized, and visitor-ready for internal and external meetings.
Qualifications
- Associate’s or Bachelor’s degree preferred, or equivalent work experience.
- 2+ years of experience in sales support, inside sales, or customer service (manufacturing, distribution, or B2B environment preferred).
- Familiarity with CRM systems (Zoho preferred) and Microsoft Office Suite.
- Excellent communication and phone skills; comfortable with outbound calling.
- Strong attention to detail, organization, and follow-through.
- Ability to manage multiple priorities in a fast-paced environment with minimal supervision.
Key Attributes
- Commercially minded: understands how administrative and business development work contribute to company revenue.
- Customer-first mindset: professional, courteous, and responsive in all interactions.
- Adaptable: capable of switching between structured administrative tasks and creative business development work.
- Collaborative: works closely with the Sales Support Supervisor and other departments to ensure alignment and efficiency.
- Professional presence: maintains a clean and organized workspace and represents Hernon positively to all visitors and callers.
Interdepartmental Expectations
- Supports the Sales Support Supervisor by executing assigned priorities and communicating status updates proactively.
- Collaborates with Planning, Production, and Shipping teams to ensure accurate and timely customer communication.
- Interfaces with Marketing & Design on lead capture, campaign response, and follow-up.
- Provides occasional administrative support for internal meetings and customer visits, ensuring spaces and materials are prepared to professional standards.
Note
This job description defines the general nature and level of work performed. It does not list all duties and may be adjusted as business needs evolve.
